Environmentally friendly
Baby Nido is a CITEO member
Who is CITEO?
Citeo is a French company specializing in the management of household packaging and graphic papers.
Philosophy
- Environmental responsibility: Citeo places environmental responsibility at the heart of its actions, committing to reducing the ecological impact of packaging and paper. The company promotes a circular economy where materials are recycled and reused, thereby minimizing waste and conserving natural resources.
- Cooperation and innovation: Citeo believes in cooperation between the different players in the value chain – manufacturers, distributors, communities and consumers – to succeed in the ecological transition. The company is also investing in innovation to develop more efficient recycling solutions and more sustainable packaging.
Goals
- Increase the recycling rate: One of Citeo's main objectives is to increase the recycling rate of household packaging and paper. The company works to improve collection and sorting infrastructure, raise public awareness of the importance of recycling, and develop advanced recycling technologies.
- Reduce carbon footprint: Citeo aims to reduce the carbon footprint of packaging and paper by encouraging the use of recyclable materials and optimizing production and logistics processes. This includes promoting eco-design among companies to create less polluting and more easily recyclable packaging.
- Promote eco-design: Citeo encourages companies to adopt eco-design practices, that is, to design packaging that reduces the environmental impact throughout its life cycle. This may include using recycled materials, reducing packaging weight and simplifying structures to make recycling easier.
- Raise awareness and educate: Another key objective of Citeo is to raise awareness among the general public and businesses about the issues of recycling and waste management. The company runs communication and education campaigns to encourage consumers to properly sort their waste and to inform companies of good practices in packaging management.
- Innovating for a circular economy: Citeo invests in the research and development of new technologies and methods to improve recycling and promote a circular economy. This includes pilot projects, partnerships with startups and initiatives to create new recycling channels.
In summary, Citeo is committed to transforming waste management in France by promoting recycling, reducing the carbon footprint of packaging and paper, and raising awareness among players in the value chain of the importance of eco-friendliness. -design and environmental responsibility.
